LetBob Case Study: From Offshore Challenges to Success
“Having a project manager is definitely the icing on the cake. Being the CPO for a Startup, there are so many people that I manage. So working with Fraction, the developer comes with a PM to make sure that they are on track, and that takes a huge load off of me.”
The Problem
Background
LetBob Technologies, a social impact company dedicated to empowering marginalized communities through financial education, aimed to expand its app's features to reach a wider audience and further its mission.
Initially, LetBob engaged a development team in India to deploy their app. However, the team lacked the senior-level expertise required, leading to several issues. Anthony Buchanan, Technical Founder and CEO of LetBob, frequently had to step in to address issues, resulting in inefficiencies and delays.
The Solution
Transition to Fraction
Recognizing the need for a more reliable and skilled development team, LetBob decided to find a US-based development partner. "We needed a developer who could understand our needs without any language barriers, as well as provide senior-level expertise," said April Bridges, Product Manager/Owner. LetBob was already familiar with the benefits of hiring fractional talent and wanted to lean into that model for this project. After considering several options, LetBob chose to partner with Fraction.
Fraction offered several key advantages:
- Senior-Level Expertise: All Fraction developers are US-based and possess the senior-level skills necessary for the project.
- Rigorous Vetting: Fraction's developers had already gone through a rigorous vetting process for technical and communication skills.
- Hands-On Onboarding: Fraction's hands-on onboarding process ensured that the developer could hit the ground running.
- Built-In Project Management: Fraction included a project manager in their service, facilitating meetings and holding the LetBob team accountable, ensuring that the development team stayed on track and met project deadlines."Fraction's leadership demonstrated a strong commitment to the success of LetBob. The inclusion of a project manager not only ensured that development stayed on track but also provided regular reminders and updates, helping the team stay focused and organized," said Bridges.
The Results
Enhanced Efficiency and Communication
Since partnering with Fraction, LetBob experienced significant improvements in both efficiency and communication. The senior-level expertise of Fraction's developers, combined with the project manager's oversight, streamlined the development process and alleviated the need for constant CEO intervention.
Successful Project Launch
The Fraction developer on the team worked quickly, communicated effectively, and thoroughly understood the project requirements and how they fit within the bigger picture. As a result, LetBob was able to meet their end-of-year launch target, successfully QAing and releasing the updated version of their app.
CEO Relief
Partnering with Fraction relieved the CEO from having to micromanage the development process, allowing him to focus on other critical aspects of the business.
Cost-Effective Solutions
The fractional model provided by Fraction has proven to be cost-effective, offering high-quality development services that align with the financial constraints of a startup. This model allowed LetBob to maximize their resources and invest in other areas of growth.
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